Category: Marketing

If you look at the Apple’s revenue break-up, you will come across a comparatively small segment called “other services”. This small segment of other services, including iTunes, App store, Apple pay, etc., generated $8.5 billion...

It’s becoming a startup cliché, but “we’re the Uber model for X” is the one-sentence pitch for an ever-growing armada of apps and web services. While you’ve probably heard of the more ubiquitous businesses like Lyft and Airbnb,...

Few companies have had more of a disruptive impact on business in the last five years than Uber Technologies. Not only has it disrupted the monopoly of the taxicab industry, it has become the face of the on-demand economy, with...